The Macy's Flower Show in San Francisco's flagship store opened to the public on March 18th for two weeks. For the second year, FIDM students created installations featured on the third floor overlooking Union Square. The Macy's Visual Team participated in our Design Installation class by challenging students to create mannequin displays using alternative materials and inspired by American Icons.
American Icon inspirations from left to right: Julia Morgan, Sacagawea, F. Scott Fitzgerald, Rosa Parks, Babe Ruth, Betsy Ross.
The Macy's Visual Team reviewing student drawings.
Visual Communications students working on their installations.